- 55% - where to eat
- 37% - what to eat
- 12% - who to eat with
- +64% - increase in mobile search interest for “takeout and delivery”
- +38% - increase is search interest in “recipes”
- 28% now regularly or occasionally take photos of their food
- 47% osay they regularly or occasionally prepare food by following a recipe on a website or app
- 30% who use smartphones for food or drink ideas say that it is their main cookbook
- 51% who regularly or sometimes watch food/drink videos on YouTube say that they look for “How Tos”, tips or hacks
- 58% say that they are more mindful about cooking at home than they were a year ago
- 59% say they are more mindful of the nutritional value of the food they eat versus a year ago
- 78% look for health and nutritional information on food packaging